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CASE STUDY · REAL ESTATE · SERBIA
Predrag Nekretnine
Property listing platform for a Serbian real estate agency
Custom CMSFiltering engineSEO architectureMobile-first
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The agency was running listings and enquiries by hand across social media and messaging apps. Buyers had no way to compare properties, and there was no single place to send a serious prospect.
THE CHALLENGE
- Listings lived across social posts and chat threads - nothing was searchable or comparable.
- Buyers could not filter by the criteria they actually care about, so every question came back to the agent.
- Individual properties had no page of their own, so they could never surface in search.
WHAT WE BUILT
- Built a structured property catalogue with search and filtering buyers can drive themselves.
- Gave every listing its own SEO-ready page with clean URLs and image galleries.
- Designed a direct enquiry path per property, so requests arrive with the property already identified.
- Optimised for mobile first, where the majority of property browsing happens.
THE OUTCOME
One destination
Every listing in a single searchable catalogue
Self-service
Buyers filter before they make contact
Qualified enquiries
Each request identifies the property
Indexable
Listings can rank individually in search
SERVICES ON THIS PROJECT
Custom platformSearch & filteringOn-page SEO
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